Advanced Introduction to Entrepreneurship

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Robert D. Hisrich, "Advanced Introduction to Entrepreneurship "
English | ISBN: 1782546154 | 2014 | 296 pages | PDF | 14 MB
Bob Hisrich is uniquely talented and experienced to offer a book of this nature. His international teaching and business experience, combined with his broad scholarship are a potent source of unique insights and lessons. Students at all levels will benefit from this provocative new book.'

- Thomas N. Duening, El Pomar Chair of Business and Entrepreneurship and Director, Center for Entrepreneurship, University of Colorado at Colorado Springs, US
'Governments worldwide recognize that entrepreneurial behavior is essential to economic health and prosperity. Universities have responded with an explosion of entrepreneurship courses. Hisrich answers the demand for education with innovation. He shows how entrepreneurship and innovation connect, and he takes an innovative approach in this book. He introduces the latest in research findings with a storyteller's enthusiasm. This is the rare textbook that readers will have trouble putting down. When they do, they will have skills to be successful in entrepreneurial careers.

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