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Free Download HBR's 10 Must Reads on AI (With Bonus Article "How to Win with Machine Learning" by Ajay Agrawal, Joshua Gans, and Avi Goldfarb): HBR's 10 Must Reads Series by Harvard Business Review, Lauren Pedersen, Will Tulin English | October 17, 2023 | ISBN: B0CKJVTJVY | 4 hours and 58 minutes | M4B 64 Kbps | 141 Mb The next generation of AI is here-use it to lead your business forward. If you read (or listen to) nothing else on artificial intelligence and machine learning, listen to these ten articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand the future direction of AI, bring your AI initiatives to scale, and use AI to transform your organization. This book will inspire you to: create a new AI strategy, learn to work with intelligent robots, get more from your marketing AI, be ready for ethical and regulatory challenges, understand how generative AI is game changing, and stop tinkering with AI and go all in. This collection of articles includes "Competing in the Age of AI," by Marco Iansiti and Karim R. Lakhani; "How to Win with Machine Learning," by Ajay Agrawal, Joshua Gans, and Avi Goldfarb; "Developing a Digital Mindset," by Tsedal Neeley and Paul Leonardi; "Learning to Work with Intelligent Machines," by Matt Beane; "Getting AI to Scale," by Tim Fountaine, Brian McCarthy, and Tamim Saleh; "Why You Aren't Getting More from Your Marketing AI," by Eva Ascarza, Michael Ross, and Bruce G. S. Hardie; "The Pitfalls of Pricing Algorithms," by Marco Bertini and Oded Koenigsberg; "A Smarter Strategy for Using Robots," by Ben Armstrong and Julie Shah; and more. Rapidgator https://rg.to/file/420f240a7e4d4d59f24bae96b5c998e3/3s3wr.rar.html Fikper Free Download https://fikper.com/g3sdOUyHFQ/3s3wr.rar.html Links are Interchangeable - No Password - Single Extraction

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Sean D'Souza - Article Writing Home Study3 English | Size: 1.90 GB Category: Business / Finance My personal opinion: One of the best article writing programs on earth (Biztguy agrees) How to stop knocking on client's doors, and get them to call you instead! (Learn why articles do a far superior job of attracting the clients you want-and how the right articles make you the expert in your field) Knocking on a client's door is the hardest way to get business - yet we do it all the time In order to get the client's attention, we send out sales letters; we make presentations; we do everything we can to try and sell to clients. The more we try to sell, the higher the client's hackles go up. The more we try to convince; to persuade, the more the client starts avoiding you. Or at the very least, they put off buying from you till much later. So why do clients put off the purchase? There are two big reasons. The first reason, is that they don't want to buy at the exact moment that you want to sell. So even if you've just made this wonderful presentation of your product or service, there's a close to zero-response on the client's part. And that's just because they're not ready to buy right away. The second reason is that the client doesn't really recognise you as an expert. All they can see is someone who's trying to sell something to them. To them you're just another 'sales pitch' coming through the front door. What you really need is a side-door entry! Why articles help you sneak in the side door Articles help you get the client's attention, because articles rarely if ever, try to sell. Articles educate. They give the client the various angles to a concept. And in doing so, clients don't put up a wall. The more you inform a client about a topic, the more they're interested in getting in touch with you. And not only do they get in touch with you- but they also choose you (instead of your competition). Well-written articles are not only vital for your website and newsletter, but can earn you revenue, as well as free publicity. Articles published in offline magazines, can drive hundreds of readers to your business. And yes, if you write really well, you are actually given a column in a magazine or newspaper or online portal. The above are just some of the magazines that I've written for. And the articles were published in sales, training, marketing, business as well as alpaca magazines smilie And this is a small representation of places where our articles have been published. But hey, the competition can write articles too, right? Right. They can, and they will. But there's a difference. And that difference lies in the ability to not only attract the client to what you're writing, but to keep the client reading from the start to finish. And then to actually look forward to reading more than ever before. Now you've stopped becoming the 'salesperson they want to avoid', and have become the educator and entertainer. Entertainer? What's entertainment got to do with article writing? Everything. Drama is what causes customers to keep reading your words. Think of a movie being rolled out in a word format. Or a series like 'Desperate Housewives,' or '24'. Each of your articles not only need to educate, but need to take the client on a rollercoaster ride. The biggest mistake most article writers make (actually most amateur writers) is that they believe in just writing words. Words don't create stickiness. Drama does. "There are only a handful of newsletters I bother to check!" "I've signed up for so many newsletters. I'm busy-painfully busy- so I'm stingy with my time. There are only a handful of newsletters I bother to check. Sean D'Souza's is one of those. Sean's gift to his readers is the way he weaves valuable lessons into the fabric of entertaining articles." 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